explainingthejoke:

iamuxie:

ithelpstodream:

hmmmmm

@explainingthejoke ?

The image is two tweets by the same Twitter user. They say:

huh it’s funny how the bacon flavored everything trend never drew as much ire as pumpkin spice wonder why that is hmm hard to say

despite being around for much longer and reaching a more extreme saturation point hm… what could it be…

The user is discussing the different sociocultural responses two similar food trends had. While “bacon” was widely accepted and popularized, “pumpkin spice” was mocked and built into a representation of skewed priorities, wasteful spending, and lack of creative thought. The user is angry about the disparity in reputation between the two fads and is using sarcasm to bring attention to the subject.

The user is saying the difference is that the “bacon” trend was largely masculine, while the “pumpkin spice” trend was largely feminine. They are saying it is a form of subtle sexism. This isn’t a joke, it is social commentary.