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Is men in beauty ads the next step for the makeup industry?

Recently Maybelline posted a photo of a beauty blogger on its Instagram - not uncommon. The difference: This blogger happened to be male. Manny Gutierrez joins a growing number of male beauty bloggers with a belief that makeup is ungendered. Will someone like Gutierrez join the likes of female models on makeup billboards? Mic decided to ask male beauty bloggers for their first-hand perspective.

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so here for this

My friend Jaime introduced a new makeup line last week, and one of the cornerstones of her whole thing is that anyone can wear beautiful makeup, regardless of their gender.

I’ve always thought that eye makeup and lipstick are really pretty, and I wish I had the no-fucks-to-give confidence to try making myself fabulous with some of her makeup sometime.

Outrageous make up prices about to come down now that they have to sell to men too. They might even have to actually give reasonable prices now and forgo their pink tax.

i was already on board, and then ^^^^ BONUS TIME